Kimberly-Clark has named Nancy Loewe, 45, currently vice president and treasurer, its new chief strategy officer and treasurer, reporting to chairman and CEO Tom Falk.

Loewe joined K-C in 2011 from Frito-Lay North America where she served as CFO. She has more than 20 years of experience in global financial roles of increasing responsibility with companies like GE and PepsiCo. Over her career, she has worked in several industries including healthcare, plastics, and consumer packaged goods, and has focused on developing global talent across Europe, Asia, and North America.

“Nancy is an outstanding addition to our senior leadership team and will reach across boundaries for new ideas to improve our business,” said Falk. “Nancy brings a global perspective to the chief strategy role having lived and worked in Japan, China, and The Netherlands. Her strong finance, general management and strategy experience makes her the ideal candidate to assist our businesses in developing new strategic priorities as we expand around the world.”

In other executive changes, Michael Hsu, 48, will join K-C as president, North America Consumer Products. Hsu joins K-C from Kraft Foods and succeeds Robert Abernathy, 58, who announced his intent to retire after more than 30 years with the company. Abernathy will remain with K-C through 2013 to oversee the European strategic changes announced last month in K-C’s earnings call.

“We have a great team in place to continue our growth momentum across our consumer categories and drive our business plan strategies across the globe,” says Falk. “Robert leaves a strong legacy in our personal care and family care businesses in North America and Europe.  Michael brings proven strategic, operational and innovation experience to build upon our strong consumer business. I’m thrilled to have someone with Mike’s track record of delivering results and deep consumer products background join our team.”

Hsu joins K-C from Kraft Foods where he most recently served as executive vice president and chief commercial officer. In his four-year tenure at Kraft, he also served as president of their grocery business unit and president of sales, customer marketing and logistics. Prior to joining Kraft, he spent six years in senior executive positions at H.J Heinz Company. He also had a successful 10-year career as a consultant with Booz Allen & Hamilton, rising from associate to partner.

Abernathy joined Kimberly-Clark in 1982 as a research scientist and later held management positions in the company’s diaper and tissue operations. He served in plant manager positions at Beech Island, South Carolina, and Jenks, Oklahoma, before being named vice president of Diaper Operations in 1992. He was elected managing director for Kimberly-Clark Australia the following year. In 1996, he was elected group president, Kimberly-Clark, appointed group president, business-to-business in 1998, named president, developing and emerging markets in 2004, and to group president, North Atlantic consumer products, in 2008.

Abernathy and Hsu will report to Falk.